Professor Simon Chadwick holds the position of Chair in Sport Business Strategy and Marketing at Coventry University Business School, where he is also the founder and Director of CIBS (Centre for the International Business of Sport). He is Editor of the International Journal of Sports Marketing and Sponsorship, and has authored and published more than 600 articles, conference papers and books. Amongst his consultancy and research activities, his clients have included Mastercard, Atletico Madrid, the International Tennis Federation, UEFA, Weber Shandwick and Stonewall. Chadwick’s views on sport are regularly covered by the media; he has been quoted more than 3,000 times in publications across the world including in the Wall Street Journal, Financial Times, Forbes and Time. He currently serves on sport advisory panels for various organisations including TSE Consulting, StreetGames and The Economist. Chadwick is also a Visiting Professor at Insitituto de Empressa in Madrid, a visiting faculty member of IESE (also in Madrid), and a visiting academic at the University of Paris.
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